Max Muay Thai, one of Thailand’s leading Muay Thai promotions outside of Bangkok, has announced a major programming revamp for 2026 under president Petch Asira. The changes introduce clearer branding, a structured broadcast schedule and a renewed long term strategy for the promotion.
Located in Pattaya, Max Muay Thai was an early pioneer of the three round “entertainment Muay Thai” format, where judges reward forward pressure, aggression, and visible damage. The approach differs from traditional five round stadium Muay Thai seen in Bangkok and is designed to deliver a faster pace and higher intensity for spectators.
Founded in 2013, Max Muay Thai became known for international matchups and four-man tournaments, helping to establish Pattaya as a consistent destination for combat sports events. The stadium underwent reconstruction following a fire in 2016.
The 2026 series, branded THE GLOBAL FIGHT!, will run Monday through Friday, with broadcasts available through True Visions Now. The updated schedule underscores a push to restore Max Muay Thai to it's former glory.
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